Monday, June 2, 2008

IPL takes a toll on movie releases this summer

NEW DELHI: Blame it on the current IPL cricket frenzy or a string of recent flops, this peak summer season for movie buffs is turning out to be a low-key affair with filmmakers preferring to keep away from new releases.

Summer has always been the best season for big budget films when people want to watch blockbusters along with their families. And every year from 'Khans' to 'Kumars' want their films to hit the theatres to encash maximun revenue at the box office.

Trade analysts feel that timing of a movie release is always important for its success and when Indian Cricket Board announced IPL, many producers and directors postponed their film release as they had seen the fate of man with most number of hits Yash Chopra's 'Taashan', which bombed at box office. Films like Ram Gopal Verma's 'Sarkar Raj and Kunal Kohli's 'Thoda Pyaar Thoda Magic' are releasing only next month.

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