Tuesday, September 23, 2008

Reliance strikes deal with Spielberg's studio

Over the last few years, the Hindi film industry has seen the emergence of a lot of big corporate players and probably the biggest among them is the Anil Ambani-owned Reliance Big Entertainment.

The company, which has already made its presence felt across areas such as film production, distribution, exhibition, home video, DTH and music, has now bagged one of the most lucrative deals in the history of Indian cinema.

The firm has inked a 1.5 billion $ deal with Steven Spielberg's DreamWorks SKG to set up a new age DreamWorks studio. The studio, to be based in Los Angeles, will produce six films per year for the next six years and the rights for all these films across platforms such as theatres, DTH, television, DVD's will remain with Reliance.

As per the deal, DreamWorks will become a 50:50 joint venture of Steven Spielberg, current DreamWorks chief executive Stacey Sinder and Anil Ambani's Reliance Big Entertainment.

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