Priyanka’s red alert

Sporting the much-talked about futuristic, red-haired look in Love Story 2050 hasn’t been a cake walk for Priyanka Chopra.

Not only did she have to go into hiding for over 20 days so that her look wasn’t revealed, she also had to chop off her tresses as the harsh dye chemicals completely ruined her hair.

Although Priyanka was always nervous about her new look, she was keen that her look suits her character. She did consider using a red wig, but was not sure if it would look natural.

Finally, director Harry Baweja and make-up artiste Mickey Contractor came up with the idea of colouring her hair red and giving her a fringe. Everyone was taken aback when they first saw her new look. “Priyanka was zapped. In fact, we all were. Also, we all began to wonder whether it was the right thing to do. But we were glad we followed our instincts,’’ says Baweja.

But Priyanka faced a roadblock — she was required to shoot her scenes in two schedules over 25 days. As a result, she ended up colouring her hair twice, once each for both the schedules. Priyanka says, “My hair was ruined as I had to colour it twice within a few days. I had to completely bleach my black hair for the colour to set in. Later, I had no option but to cut the damaged ends.’’ The actress was nervous about how people would react to her unconventional look. A relieved Priyanka says, “Thank God people loved it!”